Previous Activity

The Hospital Again? Transitions of Care in Heart Failure

Therapeutic Areas

At M2, our team members have diverse clinical backgrounds, which allow us to develop and deliver educational content across multiple therapeutic areas. Therapeutic areas of M2-designed activities include, but not limited to cardiology, endocrinology, psychiatry, oncology, rheumatology, and dermatology.

Types of Activities


  • Satellite National Broadcast

  • Online Webcast

  • Teleconference


  • Lecture Series

  • Patient Case

  • Monograph

  • Newsletter

Our Capabilities

Grant Proposal Development

  • Conducting research of scientific papers, published surveys/interviews, peer-review published data, and nationally recognized consensus sources for clinical performance/quality measures to identify and analyze needs/gaps in healthcare
  • Preparing a needs assessment that is independent, evidence-based, and scientifically/medically accurate
  • Writing clear, measurable learning objectives designed to close identified gaps
  • Designing an organized, interactive educational initiative which guides learners through a longitudinal curriculum that aims to improve performance and quality of patient healthcare
  • Identifying potential faculty leaders for the educational initiative

Audience Generation

  • Email marketing (design, development, and implementation of the invitations)
  • In-house telemarketing

Program Execution

  • Conducting speaker trainings over teleconference and coordinating with faculty in preparation for the program
  • Coordinating travel and accommodations for faculty, if applicable
  • Managing all program logistics from start to finish
  • Coordinating studios and sites for video production
  • Managing all audio and visual requirements for program execution/recording
  • Recruiting campaign management

Content Development

  • Developing scientifically accurate and practical educational content designed to address broad and specialized healthcare gaps
  • Collaborating with key opinion leaders and faculty honoraria peer reviewers to provide accurate medical content applicable to current clinical practice
  • Writing, editing, and proofreading by experienced medical editorial staff


  • 2-D and 3-D animation
  • eMotion Mini Movies
  • Green-screen capabilities
  • Mobile and tablet compatibility
  • Digital services (ie., web design, application development, and customized learning platforms)

Outcomes Measurement

  • Developing a realistic, strategic plan to measure educational outcomes in HCP knowledge, competence, performance, and/or patient/community health
  • Coordinating and utilizing direct and objective assessments, audience response systems, pre/post tests, and more to evaluate the effectiveness of the educational initiative
  • Analyzing and reporting outcomes data to further improve patient health and future educational initiative methods

Let’s Get in Touch

Have a question? Feel free to get in touch with us!


Phone:  877-661-5737
Fax:       814-253-1158